How Building, Measuring and Learning Improved Donations to The Peace Corps

August 1, 2008 posted in Design

Don’t invest your resources in unproven ideas. Prototype the idea first, make it live, and make adjustments as necessary based on user feedback. This idea was reinforced on a recent project that I directed. The scope of the project was to redesign an online donation application with a goal of increasing donations. The redesigned page […]