Five Reasons to Love Safari 3

June 11, 2007 posted in Web Technology

Today at Apple’s Worldwide Developers Conference, Steve Jobs announced the release of Safari 3. It’s a great update to the browser, which was last released in 2005. I’m still committed to Firefox, but I’ll give Safari an occasional spin. When it has the same plugin capability as Firefox I will gladly reconsider. If you are […]

Creating Brand Fans

June 1, 2007 posted in Web Strategy

Anastasia over at YPulse has a great article about squids. OK, really it’s about creating “brand fans”, but she uses the term to describe a web marketing strategy that should be a staple tool for all organizations. The rules are simple: rather than focusing all of your efforts on internal website development, seed your content […]